Creating content
How Findable turns gaps into articles: the five article types, queueing, the pipeline, and imagery.
Findable generates articles aimed at the queries where AI engines do not yet cite you. A scan can drive what gets written, or you can write from your own brief. This page explains the moving parts; the app walks you through the clicks.
Two ways to start
From a gap. After a scan, open the review modal on the Visibility page and pick opportunities. Each pick becomes a queued article that inherits its type and topic from the scan, so you skip the type-and-topic step.
From your own brief. Choose "Write manually" on the Content page, pick an article type, enter a topic, and set priority (auto, now, or scheduled). Commercial types prompt you to choose competitors.
Article types
Five shapes, picked by intent:
| Type | What it is | Needs competitor input |
|---|---|---|
| Roundup | A category listicle with a comparison table | Yes |
| Alternatives | Your product plus its substitutes | Yes |
| Comparison | Two products head to head | Yes |
| How-to | A step-by-step guide | No |
| Explainer | A direct, definitional answer | No |
The first three are commercial and need product or competitor input. How-to and explainer generate from your profile and topic alone.
The pipeline
Queued articles generate in order. The pipeline groups them under Up next, Tomorrow, This week, Next week, and Later. To move an urgent piece forward, click "Generate next" on its row to promote it to the head of the queue. Titles on the dashboard are display-only.
Your plan sets how many articles you can generate per month (25 on Content) and a daily generation ceiling that protects against runaway spend. See Plans and limits.
Imagery
When an article finishes, Findable adds images automatically: it picks a visual subject, sources a license-cleared image, stylizes it to your chosen palette, and places a hero plus one mid-article image. Set your palette and reference images in Settings. Comparison articles skip imagery. If image generation fails, the article still publishes as text.